Michał Pękala

Michał Pękala

Content manager and contributing author

About me

I’m an IT writer and marketer with a particular interest in UX-related topics, where technology and human psychology intersect. My mission is to make tech approachable on all levels, and I believe there’s no such thing as concepts too difficult to understand - only those badly explained. Outside of work, you can find me on a long bike ride or exposing bunnies to the wonders of weird music (they’re hardly impressed, but I’m not giving up).

Latest posts by Michał Pękala

Expert Views

Why most B2B eCommerce strategies fail before they start: 2026 study excerpt

Michał Pękala

Michał Pękala

October 20, 2025

Expert Views

How omnichannel conversational AI bridges the customer experience gap 

Michał Pękala

Michał Pękala

August 18, 2025

Expert Views

Supercharging SAP Spartacus: edge approach for lightning-fast performance

Michał Pękala

Michał Pękala

June 10, 2025

Expert Views

What’s slowing down the digital transformation of modern manufacturing?

Michał Pękala

Michał Pękala

May 13, 2025